Women who want a career hear the same advice surprisingly often: be tough. Be loud. Be combative. Be merciless. Or in short: be more like a man. But are women really only successful when they copy men instead of playing to their own strengths?
Many women work hard, deliver excellent results, take on responsibility and invest a lot of energy in their jobs. They are all the more disappointed when they are passed over again at the next promotion, when wishes go unfulfilled or important concerns go unheard. Why is that? Because women try to build a career without looking as if they wanted one. Behaviour patterns learned over decades make the way to the goal harder. The wish to be liked, for example. The need to please everyone. Or the quiet conviction that they cannot assert themselves against men.
A question of self-assurance: why women often stand in their own way
“How Women Get What They Want and Have Fun Doing It”: in this keynote, Nina Deißler shows with an extra helping of humour and surprising insights from psychology why successful women need to become neither tougher nor supposedly “more masculine” to reach their goals. What matters far more on the career ladder is self-assurance, clarity in word and deed, and a new courage to be authentic.
As a successful communication trainer and sought-after relationship coach, Nina Deißler has for many years advised women on shaping their networks at work and in private life and on strengthening their self-assurance for good. In numerous non-fiction books she has shown how communication, charisma and personal impact decide whether people keep slowing themselves down or get exactly the tailwind they need.
Her expertise comes from real life: over the course of her unusual career, Nina Deißler has often taken new paths. From first jobs in hospitality to permanent positions in different industries and at various levels of the hierarchy and on to successful self-employment, the marketing graduate has come to know many worlds. Along the way she has learned how to win people over, build trust and assert herself successfully without necessarily offending others.
All of this flows directly into her keynote. It is this mixture of life wisdom, expertise and humour with which she delivers her most important message: those who want to assert themselves do not have to fight. Successful communication does not work on the principle of pressure and counter-pressure. It is based on clear friendliness, self-assured authenticity and an outward impact anchored in self-confidence.
With entertaining and memorable stories, Nina Deißler gives valuable impulses on how women can state their needs clearly and set boundaries while remaining likeable and approachable. Aggressive confrontation? The men of yesterday are welcome to insist on that tactic. Nina Deißler teaches strategies based on natural authority: quick wit that lands without blows.
Often a clever sentence, a quick change of perspective or a humorous reaction is enough to dissolve entrenched dynamics elegantly. This is how women manage to assert themselves, increase their effectiveness and keep the fun in working together.
More self-confidence and more fun on your own path
Whether in a company, in self-employment or in private life: the demands on women are greater than ever. Those who want to get ahead professionally, shape their own career and realise personal goals need more than expertise. What is called for is self-confidence, courage, communicative strength and the ability not only to know your own impact but to use it consciously.
This keynote delivers valuable impulses for exactly that. Nina Deißler makes lightness a principle of success and explains why career and personal fulfilment are no contradiction and can in fact depend on each other. She has experienced often enough that courageous gut decisions bring about the best changes. Courage opens up possibilities, self-confidence widens the room for action. And fun not only keeps your own motivation alive, it also moves other people to perform better. Because laughter is not only the best medicine, it is also an extremely powerful engine.
It is not about being the loudest voice in the room or the one who bangs her fist on the table. It is about being the one people listen to. In this keynote, Nina Deißler shows how women achieve exactly that: with courage, quick wit, self-confidence and a skill that men in particular underestimate far too often: fun.